DragZone Center


Sofia, 145 Kniaz Boris Str.
View Google Maps help


[email protected]

Tuesday– Friday: 9:30 am – 6:30 pm
Saturday: 9:30 am – 6:00 pm

Monday and Sunday - closed

GPS: 42.70105400, 23.31996400

5-500 BGN
The shop is located in the center of Sofia on "Knyaz Boris 1 №145" street, close to the Central Halls, the Women's Market and the TSUM. You can get there easily by bike thanks to the bikepath along the Kniaginia Maria Luisa Boulevard. There, you can also find parking spaces relatively easy, as the area is part of the Green Zone.
At the store, you can be consulted by our team, with general manager Nina Nacheva. Over the past 20 years, Nina has developed DragZone as a center for cycling fans. She is an outstanding professional and has knowledge about everything related to bicycles - wheels, equipment, accessories, helmets, etc. She could also give you valuable advices on every single issue you may have.
The DragZone Center has 2 floors and offers a rich assortment of DRAG bikes. The range covers all types of childrens bikes, mountain bikes, road bikes, urban, folding and electric bikes. In addition, you can find all the necessary spare parts and accessories for your bicycle, equipment and tools. Exclusively, DragZone Center offers test models from the Selle SMP seats. In the shop you’ll also be able to find sporting sunglasses of Rudy Project, Endura Cycling Clothes and Basil saddlebags.
The DragZone Center also has a bicycle service where your bicycle can be taken care of by Joro the mechanic. You can be sure that he will solve any problem you might have with your bicycle, whether its repairing the brakes, adjusting the gears, replacing the seat, steering the wheel, fenders or handles on your bicycle, or just pumping your tires.