The oldest DRAG bike shop welcomed its first customer back in 1983, when the shop was just a garage. Located in Sofia, Hipodruma neighborhood, the location has since been known in cycling circles as 'Nestorov'. Over the years, it has been a meeting place for cycling enthusiasts as a service and shop for bicycles, spare parts, and accessories.

This first DRAG shop will impress you with its wall of fame. Through it, you can get in touch with and explore the personal history of the founder and owner of DRAG - Dragomir Kuzov.

In 2017, 34 years later and after several months of renovation, DragZone Hipodruma reopened its doors with a completely renewed and modernized look, new vision, and layout. Bright and spacious, the shop offers easily accessible goods, with a large selection of bicycles, parts, and accessories from over 50 world-famous brands. The interior is contemporary, with more space for an even greater selection, well-displayed and organized merchandise. The shop also has an additional entrance for easier access to the bike service.

The DragZone Hipodruma team is always ready to answer all your inquiries, help with advice or provide information, and prepare your bike for the next challenge.

At the service, you will be greeted with a smile by Biser Toshev - well known in cycling circles and an expert in all the nuances of bike repair and maintenance.